Bullseye Blog

In Boise, Idaho, where HP established its first major operation outside Silicon Valley, HP’s outstanding community engagement team created a vehicle to help champion diversity and achievement in HP communities — the Hewlett-Packard Distinguished Leadership Award in Human Rights. HP asked the reputation and community-relations experts at Peyron to build the brand for this exceptional program — and for several other HP programs in the Printing and imaging Group and HP’s Planet Partners sustainability program.

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